T3K Simeon Rice Sports Wear
Category
Description

NFL Superbowl Champion, Simeon Rice, created a one of a kind product to keep warm in cold weather. The idea was expanded to a line of performance apparel with the T3K Thermal 3000 garment being the pivotal piece. Project included a full Brand Positioning Campaign to target various niche markets. Taglines “WORN BY THE PROS” and “CHOOSE YOUR SPORT” positioned T3K in the marketplace. The visuals backed up the versatility of the products. Marketing Director: Hope Schor; Creative Director: Rya Kaufman; Photography: Marco Grob

Billboard for Los Angeles California

 

Advertising

Store Display Signage

Photography by Marco Grob

 

Hangtag Design

Stationary